Emily Lang is the new face at chamber
The Blue Earth Chamber of Commerce’s new executive director may be originally from northern Minnesota, but she is not totally unfamiliar with Blue Earth.
She has lived here since last August, having moved here to be with her fiancee.
“I was born and raised in Hibbing, Minnesota,” says Emily Lange, who started on Monday, June 17, as the new executive director. “And I graduated from high school there in 2012.”
After high school she attended the community college in Hibbing and received her A.A. degree.
“I transferred to Minnesota State University, Mankato, in the fall of 2014 and graduated from there in 2016 with a B.S. degree, with a major in mass media and a minor in marketing,” she says.
Lange then had a series of jobs after college. First, she worked at Aspen Dental in Mankato, as a patient services specialist.
From there she went to work in the Twin Cities for a construction company as an administrative assistant.
“After that, I came back to Mankato and was a marketing coordinator for Thayer Publishing, a division of Taylor Corporation,” she explains. “But then I saw the ad for the Chamber director position, and I thought it was something that was right up my alley.”
She applied and a month and half later was hired and started working here, and, as she says, could quit driving to Mankato every day.
“I love this town,” Lange says. “And I am very excited to start in this new job. The Chamber has a great board of directors and an excellent assistant, Shellie Poetter.”
Lange says she has only been on the job one week and has already learned a lot about the Chamber and all the different things it is involved in.
“I’m excited to see how this summer and the events, including Giant Days, all turn out,” Lange says. “And there are more events after summer, as well. The Chamber is very busy.”
As far as Giant Days goes, Lange says most everything was all set and in the works before she started her new job. She points out this is a big year for the annual event, as it is the 40th birthday of the Giant.
“One of my goals is to grow Giant Days for next year,” Lange says. “I have a lot of ideas of new things we can do. We will see what it can come to be in the future.”
Another goal is to help the Chamber focus even more on businesses and how to help them with things they need, including promotion and growth. That would include a redesign of the Chamber’s website.
She says an additional goal is to get out and visit as many businesses and Chamber members as she can.
“I also want to revamp our souvenir merchandise here at the Giant Welcome Center,” she says. “Just in the last week, I can see we need more items. We have really been busy here with a lot of visitors. It has been amazing.”
One area for growth is in Minnesota souvenirs and apparel items, she says.
“We have many people stopping in here from other states and this is their only stop in Minnesota,” Lange explains. “They are really interested in Minnesota merchandise items, not just Green Giant and Blue Earth.”
Lange also wants to work on expanding the hours the Giant Welcome Center is open. She sees a need to be open as much as possible, especially in the summer travel months.
“We have some wonderful volunteers who help us staff the welcome center and museum,” she says. “They are here three days a week. But, we could use some more volunteers, so if anyone would be interested in helping, please contact us. We really want to be open more weekend hours, too.”
The visitors seem to come in waves, Lange explains. It can be pretty calm for a bit, then some families and groups all stop in at once.
Many of them are visiting the Giant Memorabilia Museum, as well. The charge is $2 per person, with children under 10 free, and family groups at a $10 flat fee.
When she is not working, Lange says she likes to read a good book on her deck.
“I love to spend time with my family and friends, too,” she says. “I try to get back to Hibbing to see family about every other month.”
She loves to travel and see new places, she adds. Her favorite trip was two weeks in France with her sister, where they went to Christmas Eve Mass at Notre Dame Cathedral.
But her travel might be curtailed for a bit as she gets busy with her new job as the Chamber director.
“I am just so excited to be doing this job,” she says. “I just love Blue Earth and I’m anxious to help the community in every way I can.”